삼성전자 브랜디드오피스 글로벌 가이드라인

Global Guidebook for SAMSUNG Branded Office

Overview

Office Design Strategy and Design Guidelines
Contents Package and Design Guidebook

삼성전자 글로벌 오피스의 브랜드화를 위한 디자인가이드라인.

Contents

Section 1. INTRODUCTION
Why we made the guideline?
05 Workplace changes
07  The needs for the workplace branded
08  How do these guidelines support them?

Section 2. DEFINITIONS
What is Samsung branded office?

11 Goal _ “A WORKPLACE FOR DISCOVERERS”
13 Keywords _ Diverse, Flexible, Opened
15 Concept _Through zone, Diverse blue

Section 3. DESIGN ELEMENTS
What makes Samsung office branded?
25 Layout the office with Though zone
41 Make space for easy collaboration
59 Add supportive space for joyful daily life
71 Use diverse blue in various scale
79 Welcome wall represents the brand

Section 4. EXECUTION
How to install in our office?
89 Overall procedure
113 Checklists

Appendix Reference data

  • CLIENT :

    SAMSUNG Electronics(GMO)

  • Period :

    2013.01 ~ 2013.04

  • CoWork with:

    SEORO Architects

  • SHARE: